Maison Noir
MAISON NOIR was built on a single conviction: the most powerful statement a luxury brand can make is silence. In a world of excess and noise, restraint is radical. Darkness is deliberate. Ultra-premium unisex fragrance and lifestyle. Not accessible luxury. Not aspirational mass market. The very top — where quality speaks without announcement. High-income urban professionals. Fashion-forward. They do not buy brands. They adopt philosophies. They are drawn to what others overlook.
Logo &
Color pallete
DO
Always maintain clear space equal to the height of the “M”
Use only on approved dark backgrounds (#0A0A0A, #1C1C1C)
Maintain minimum size: 30mm width for print, 120px for digital
Gold (#C9A96E) is the only approved logo color
Use the monogram for sizes under 15mm / 60px
DON’T
Never place on white, light, or colored backgrounds
Never stretch, skew, or alter proportions
Never add drop shadows, outlines, or effects
Never use white or any non-gold color for the logo
Never recreate the logo in any unauthorized typeface